MARKETING FOR GLOBALEDU
MARKETING FOR GLOBALEDU
MARKETING FOR GLOBALEDU
Client Overview
GlobalEdu is an online education platform offering professional development and certification courses to learners worldwide. Although the company had a strong product offering, its online presence lacked authority and visibility. GlobalEdu wanted to position itself as a thought leader in the e-learning industry while driving organic traffic and engagement from qualified audiences.
Client Overview
GlobalEdu is an online education platform offering professional development and certification courses to learners worldwide. Although the company had a strong product offering, its online presence lacked authority and visibility. GlobalEdu wanted to position itself as a thought leader in the e-learning industry while driving organic traffic and engagement from qualified audiences.
Client Overview
GlobalEdu is an online education platform offering professional development and certification courses to learners worldwide. Although the company had a strong product offering, its online presence lacked authority and visibility. GlobalEdu wanted to position itself as a thought leader in the e-learning industry while driving organic traffic and engagement from qualified audiences.
The Challenge
Before partnering with Lomix, GlobalEdu faced several challenges: low blog readership, limited keyword rankings, and minimal engagement on professional networks like LinkedIn. Their content lacked structure and wasn’t optimized for search or audience intent. As a result, valuable insights were going unnoticed, and the brand struggled to establish credibility within its niche.
The Challenge
Before partnering with Lomix, GlobalEdu faced several challenges: low blog readership, limited keyword rankings, and minimal engagement on professional networks like LinkedIn. Their content lacked structure and wasn’t optimized for search or audience intent. As a result, valuable insights were going unnoticed, and the brand struggled to establish credibility within its niche.
The Challenge
Before partnering with Lomix, GlobalEdu faced several challenges: low blog readership, limited keyword rankings, and minimal engagement on professional networks like LinkedIn. Their content lacked structure and wasn’t optimized for search or audience intent. As a result, valuable insights were going unnoticed, and the brand struggled to establish credibility within its niche.
Our Approach
Lomix began with a comprehensive content audit and competitor analysis to uncover high-performing topics, keyword opportunities, and audience preferences. We developed a data-driven content strategy that focused on three pillars: educational SEO content, professional thought leadership on LinkedIn, and consistent brand storytelling.
Our Approach
Lomix began with a comprehensive content audit and competitor analysis to uncover high-performing topics, keyword opportunities, and audience preferences. We developed a data-driven content strategy that focused on three pillars: educational SEO content, professional thought leadership on LinkedIn, and consistent brand storytelling.
Our Approach
Lomix began with a comprehensive content audit and competitor analysis to uncover high-performing topics, keyword opportunities, and audience preferences. We developed a data-driven content strategy that focused on three pillars: educational SEO content, professional thought leadership on LinkedIn, and consistent brand storytelling.
The Solution
We implemented a structured content calendar designed to deliver consistent, optimized, and valuable posts that aligned with both search intent and brand positioning. Our team created four high-quality, SEO-optimized articles per month, targeting long-tail keywords relevant to online learning, career development, and education technology. Each piece was repurposed for LinkedIn, allowing GlobalEdu to engage with professionals and educators directly through posts, infographics, and discussions. Lomix also trained GlobalEdu’s internal team on best practices for social amplification, ensuring that each article reached its full engagement potential.
The Solution
We implemented a structured content calendar designed to deliver consistent, optimized, and valuable posts that aligned with both search intent and brand positioning. Our team created four high-quality, SEO-optimized articles per month, targeting long-tail keywords relevant to online learning, career development, and education technology. Each piece was repurposed for LinkedIn, allowing GlobalEdu to engage with professionals and educators directly through posts, infographics, and discussions. Lomix also trained GlobalEdu’s internal team on best practices for social amplification, ensuring that each article reached its full engagement potential.
The Solution
We implemented a structured content calendar designed to deliver consistent, optimized, and valuable posts that aligned with both search intent and brand positioning. Our team created four high-quality, SEO-optimized articles per month, targeting long-tail keywords relevant to online learning, career development, and education technology. Each piece was repurposed for LinkedIn, allowing GlobalEdu to engage with professionals and educators directly through posts, infographics, and discussions. Lomix also trained GlobalEdu’s internal team on best practices for social amplification, ensuring that each article reached its full engagement potential.
Results
3x increase in organic website traffic from search engines
200% growth in LinkedIn followers and post engagement
Significant boost in domain authority due to consistent keyword optimization and backlinks
Enhanced brand perception, with GlobalEdu now recognized as a trusted resource in online learning discussions
Testimonial
“Lomix helped position us as a go-to voice in our industry. Their strategic content approach didn’t just bring us traffic — it brought us credibility.” — Head of Marketing, GlobalEdu
Testimonial
“Lomix helped position us as a go-to voice in our industry. Their strategic content approach didn’t just bring us traffic — it brought us credibility.” — Head of Marketing, GlobalEdu
Testimonial
“Lomix helped position us as a go-to voice in our industry. Their strategic content approach didn’t just bring us traffic — it brought us credibility.” — Head of Marketing, GlobalEdu
