NOVA - BRAND IDENTITY REDEFINED
NOVA - BRAND IDENTITY REDEFINED
NOVA - BRAND IDENTITY REDEFINED
Client Overview
NovaTech Solutions is a rapidly growing SaaS company specializing in enterprise automation software. As their client base expanded, their visual identity and messaging no longer reflected their innovation or market leadership.
Client Overview
NovaTech Solutions is a rapidly growing SaaS company specializing in enterprise automation software. As their client base expanded, their visual identity and messaging no longer reflected their innovation or market leadership.
Client Overview
NovaTech Solutions is a rapidly growing SaaS company specializing in enterprise automation software. As their client base expanded, their visual identity and messaging no longer reflected their innovation or market leadership.
The Challenge
NovaTech struggled with an outdated logo, inconsistent visuals, and fragmented messaging across digital platforms. Their brand presence didn’t align with the sophistication of their technology or appeal to their enterprise audience, which led to declining engagement and missed sales opportunities.
The Challenge
NovaTech struggled with an outdated logo, inconsistent visuals, and fragmented messaging across digital platforms. Their brand presence didn’t align with the sophistication of their technology or appeal to their enterprise audience, which led to declining engagement and missed sales opportunities.
The Challenge
NovaTech struggled with an outdated logo, inconsistent visuals, and fragmented messaging across digital platforms. Their brand presence didn’t align with the sophistication of their technology or appeal to their enterprise audience, which led to declining engagement and missed sales opportunities.
Our Approach
Lomix began with a full brand audit and competitive analysis to understand NovaTech’s positioning and perception in the market. We collaborated closely with their leadership team to define a modern brand personality that conveyed trust, innovation, and expertise.
Our Approach
Lomix began with a full brand audit and competitive analysis to understand NovaTech’s positioning and perception in the market. We collaborated closely with their leadership team to define a modern brand personality that conveyed trust, innovation, and expertise.
Our Approach
Lomix began with a full brand audit and competitive analysis to understand NovaTech’s positioning and perception in the market. We collaborated closely with their leadership team to define a modern brand personality that conveyed trust, innovation, and expertise.
The Solution
We developed a complete rebranding package — from a refined logo and color palette to a cohesive visual language and new tone of voice. The redesign extended across their website, social media assets, and marketing materials, ensuring consistent representation of the brand across all channels.
The Solution
We developed a complete rebranding package — from a refined logo and color palette to a cohesive visual language and new tone of voice. The redesign extended across their website, social media assets, and marketing materials, ensuring consistent representation of the brand across all channels.
The Solution
We developed a complete rebranding package — from a refined logo and color palette to a cohesive visual language and new tone of voice. The redesign extended across their website, social media assets, and marketing materials, ensuring consistent representation of the brand across all channels.
Results
120% increase in social engagement within the first three months
45% rise in website conversions
60% increase in positive brand sentiment in customer feedback surveys
Testimonial
“Lomix helped us rediscover who we are as a brand. The transformation exceeded our expectations — our new look perfectly represents the innovative company we’ve become.” — Marketing Director, NovaTech Solutions
Testimonial
“Lomix helped us rediscover who we are as a brand. The transformation exceeded our expectations — our new look perfectly represents the innovative company we’ve become.” — Marketing Director, NovaTech Solutions
Testimonial
“Lomix helped us rediscover who we are as a brand. The transformation exceeded our expectations — our new look perfectly represents the innovative company we’ve become.” — Marketing Director, NovaTech Solutions
